Kaitlyn is a strategist, storyteller and creative partner with a rare dual perspective. With a background in talent management, she has overseen campaigns for some of Australia’s leading influencers and most notable brands, navigating the complexities of brand partnerships from the inside out.

As a creator herself for over seven years, Kaitlyn has produced content across beauty, fashion and lifestyle, giving her an intuitive understanding of what resonates in the real world.

Her firsthand experience on both sides of the industry allows her to guide clients with clarity and depth, balancing creative ambition with strategic execution.